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Sponsorship Rates for a 5,000-Viewer Streamer

A brand says $5,000 for the stream. At 2,500 CCV that offer is near Gamesight's floor for a 3-hour dedicated stream. At 5,000 concurrent viewers it is under the floor. Same CPVH formula, twice the room: 15,000 viewer-hours. $5,000 ÷ 15,000 = $0.33 per viewer-hour — under Gamesight's $0.60 floor.1

This page is the 5,000-CCV row, the last band on the rates table and the top of Sponsee's mid-tier range (roughly 100–5,000). How the formula works is on how much to charge. Siblings: 100, 250, 500, 1,000, 2,500.

The working-band 3-hour window here is $9,000–$22,500. Launchpoint's "$500 and $5,000 per sponsored stream" band is scoped to a follower-defined cohort — 5K–200K followers, which Launchpoint glosses as typically averaging 100 to 2,000 concurrent viewers.2 Do not file $9,000–$22,500 as any part of that band. The window's floor ($9,000) sits above that band's $5,000 end. Two constructions. The number you can defend is the viewer-hour one.

The same Launchpoint piece compares creators "holding 1,000+ viewers" at $2,000+ per stream.2 Treat that as a deal-size observation sitting next to the 5,000-CCV math — not a CPVH they publish for this row, and not a ceiling once the room is 5,000.

The working band at this size

Same unit as the rest of the series, different room. The working-band construction is $0.60–$1.50: Gamesight publishes $0.60–$1.00,1 Launchpoint publishes mid-tier $1.00–$2.00,2 and this site places the ceiling at the midpoint of $1.00 and $2.00 — not a figure either source states outright. At 5,000 CCV that is:

$3,000–$7,500 per sponsored hour

5,000 × $0.60 = $3,000. 5,000 × $1.50 = $7,500.

Sponsored hours Viewer-hours Floor ($0.60) $1.00 (source overlap) Working high ($1.50)
1 hour 5,000 $3,000 $5,000 $7,500
2 hours 10,000 $6,000 $10,000 $15,000
3 hours 15,000 $9,000 $15,000 $22,500
4 hours 20,000 $12,000 $20,000 $30,000

Put the two published CPVH bands on a 3-hour dedicated stream and Gamesight lands at $9,000–$15,000, Launchpoint at $15,000–$30,000. This site's rates-table figure is the working-band row: $9,000–$22,500. Use it as a benchmark. Do not treat it as a quote.

The same $5,000 against three dedicated hours is $0.33 CPVH, under the floor. Against one hour it is $1.00 CPVH ($5,000 ÷ 5,000) — the source-overlap rate, inside the working band. What they are buying is duration. If the brief is a mid-stream read, price that deliverable off the hourly, not as a discount off $22,500.

The overlay line at this size is still a fraction of the hourly, not a second rate card. sponsorship.so puts it at 20–40% of hourly for the hours it is up.3 Three hours at 5,000 CCV: $1,800 at the floor (0.20 × $3,000 × 3), $9,000 at the working high (0.40 × $7,500 × 3).

Twitch plus YouTube Live is one inventory: 3,500 CCV + 1,500 CCV prices as a 5,000-CCV stream.

Exclusivity and usage at 5,000 CCV are paid lines, not included because the room looks like a "real" channel. The invoice is a purchase order. Sponsee does not take a cut of it.

FAQ

How much should a 5,000-viewer streamer charge for a sponsored stream?
At 5,000 CCV the working band ($0.60–$1.50 per viewer-hour) prices a 3-hour dedicated stream at $9,000–$22,500 and a 1-hour integration at $3,000–$7,500. Benchmark range. Not a promised deal.

Is $5,000 a fair offer at 5,000 CCV?
Not for a 3-hour dedicated stream. $5,000 ÷ 15,000 viewer-hours is $0.33 CPVH, under Gamesight's $0.60 floor. For a 1-hour integration, $5,000 is $1.00 CPVH, inside the working band.

Is 5,000 CCV the top of Sponsee's mid-tier range?
Yes. The range is roughly 100–5,000 CCV. 2,500 sits near the top of that range; 5,000 is the top row on the rates table.

Should I use a different CPVH at 5,000 than at 500?
No. The 5,000-CCV row uses the same $0.60–$1.50 working band as 500 CCV. What changes is viewer-hours, not the unit price.

Does Sponsee find 5,000-CCV sponsors?
No. The 5,000-CCV row is a rate page. Sponsee does not source sponsors, take a cut, or hold the money. It prices the deal you already have against the CPVH band and tracks the terms you signed. Payment always goes from the brand to you.

Sources

  1. Gamesight, "Monetizing Your Channel: What Is Your Channel Worth?" (states the rate is "generally between $0.60 to $1.00 per view hour") — https://blog.gamesight.io/monetizing-your-channel-what-is-your-channel-worth
  2. Launchpoint, "How Much Do Gaming Twitch Streamers Charge in 2026" (mid-tier Twitch-sponsorship CPVH $1.00–$2.00; "Hiring mid-tier Twitch streamers (5K–200K followers) for gaming campaigns typically costs between $500 and $5,000 per sponsored stream"; 1,000+ viewers compared at "$2,000+ per stream") — https://www.launchpointhq.com/guides/rates/how-much-do-gaming-twitch-streamers-charge
  3. sponsorship.so Twitch Sponsorship Calculator (overlay typically 20–40% of an hourly rate) — https://sponsorship.so/twitch-sponsorship-calculator

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